As a VIP Friend, you’re invited to supercharge your business at the Acceleration Days® Workshop—a powerful, hands-on experience built for home service professionals who are ready to grow, connect, and win.
This isn’t another lecture or training—it’s a dynamic, collaborative environment where you’ll work alongside like-minded leaders who understand the challenges and triumphs of running a home service business. You’ll share ideas, exchange proven strategies, and walk away with the tools and clarity to take your business to the next level.
Here’s why you don’t want to miss it:
Collaborate with the best: Exchange ideas and solutions with top-performing home service pros.
Don’t wait—secure your seat and start creating the future your business deserves.
“Acceleration Days has been fire! I learn nonstop during the sessions and during the breaks by networking.”
“Joined Blue Collar about 3 months ago. Finished my first Acceleration Days. Cured any and all apprehension.”
“Didn’t get what I wanted, but got exactly what I needed. Authentic people with passion. If you want to grow, this is a valid path.”
“Best business workshop and leadership mindset event I’ve ever attended!”
“The content was good enough to keep me engaged even while sitting in a dental chair! Michelle even stuck around to listen during her vacation — that’s how strong the material was.”
“Went to my first Acceleration Days — so recharging and refreshing!!!!!!!!!!”
Challenges Addressed: Feeling trapped in your business instead of owning it, seasonal revenue fluctuations that keep you up at night, and the overwhelming task of wearing every hat in your company.
What’s Covered: High-level strategic planning that successful multi-million dollar contractors use, proven systems for smoothing out cash flow, and the exact frameworks for building a business that runs itself.
What to Expect: Two and a half days of intense focus with industry leaders where you’ll walk away with a clear roadmap, practical tools, and the confidence to finally scale your business beyond your wildest dreams.
Most business leaders don’t fail because they’re lazy — they stall because they’re unclear. In this high-powered opening keynote, Kenny will help you cut through the noise, create a clear, authentic picture of your ideal company, and expose the real gap between where you are and where you really want to be. You’ll leave with renewed conviction, practical clarity, and a blueprint to build a business that finally works — for your clients, your team, and your best life.
You didn’t set out to be a leader—you set out to be great at your trade. But now people are looking to you for direction, and “leadership skills” alone aren’t cutting it. The real problem isn’t delegation or communication. It’s clarity. When you’re unclear about what you stand for, your team is unclear. When you tolerate things you shouldn’t, your culture suffers. This session helps you build a Leadership Compass—a simple tool that makes hiring, firing, and every decision in between crystal clear.
Each breakout is centered on one of the three drivers that determine whether a business grows with intention or stalls in complexity: Your Marketing, Your Team, and Your Numbers.
Within every breakout, attendees are grouped by stage of business so discussion stays relevant to your current challenges and next level of growth. These are not theory sessions. They are working sessions designed to sharpen your thinking, clarify priorities, and strengthen the decisions that move your business forward.
Marketing can easily become reactive, chasing leads, trying new tactics, and hoping something sticks. This breakout focuses on bringing clarity and direction to how your business generates demand and supports revenue growth.
Inside your stage-based track, you’ll examine how your marketing efforts connect to real results, where misalignment may be costing you momentum, and what a more intentional growth approach looks like at your level.
The goal is not more activity. It’s clearer strategy and smarter focus.
Founder, The Blue Collar Success Group®
President, The Blue Collar Success Group®
Coaching and Training Manager, The Blue Collar Success Group®
Lead Trainer, Business Coach, The Blue Collar Success Group®
Marketing Coach, Home Service Marketing Hub
Marketing Coach, Home Service Marketing Hub
Acceleration Days® Workshop is a 3-day, in-person event with the following schedule:
Breaks are provided throughout the day, along with a lunch break (lunch included on Days 1 & 2).
We get it — stepping away from your business is tough. That’s exactly why Acceleration Days® Workshop exists. By investing just a few days, you’ll gain insights and tools that strategically save you time and drive growth long after the event ends.
Here’s why it matters:
● Work on the business, not just in it — step back from the day-to-day so you can focus on strategy and scaling.
● Proven systems — learn the processes top-performing contractors use to increase efficiency, profitability, and team performance.
● Immediate impact — leave with actionable strategies you can implement right away.
● Peer connections — surround yourself with other ambitious business owners who understand your challenges and share what’s working for them.
● Vendor partnerships — meet trusted vendor partners at our Vendor Show who can provide solutions, tools, and resources to support your growth.
● Long-term ROI — members often report that what they gain here pays back their time many times over.
You may feel too busy to attend — but the truth is, you may be too busy not to. Acceleration Days® will zero in on the strategies that will help you scale.
After you register for the Acceleration Days® Workshop, you’ll receive a confirmation email with all event details, including the schedule, hotel booking link, recommended airport, and other important information. Please note that hotel details are only shared with registered attendees and are not posted publicly.
We also secure a limited block of discounted rooms for each event, so we recommend booking early to ensure availability at the group rate. If you do not receive your confirmation email, please reach out to our Support Team at Support@TheBlueCollarCoach.com
Additional questions? Send us a message and we’re happy to help!
Kenny Chapman founded The Blue Collar Success Group with the focus of providing guidance that the in-home industry severely lacked – consistent ethical technician training and retention, on-site consulting, personalized marketing and business strategies to boost the bottom line for owners and entrepreneurs.
He noticed a need after hearing complaints from his industry peers and experiencing that frustration on his own, back in 1994 when he bought a plumbing company in Colorado and only took in $1,000 a month in revenue.
Kenny, now an award-winning industry trainer who later built that business into a multi-million dollar company, used his expertise to fill a void with the ever-changing Blue Collar Success Group designed for electricians, plumbers and HVAC services.
The team provides:
The Blue Collar Success Group and its premier, industry-proven programs have been featured in USA TODAY, Contracting Business, Plumbing & Mechanical, and on Fox News, NBC and ABC News.
Kenny Chapman is living proof that success is built from the inside out. Known today as an award-winning speaker, author, and transformational coach, Kenny’s journey began in the trenches of the trades — when he bought a struggling plumbing business in Colorado that was barely earning $1,000 a month. With determination, innovation, and a deep commitment to personal growth, he turned that small operation into a thriving multi-million-dollar company. Along the way, he discovered his true passion: helping others do the same.
Driven by a mission to elevate lives and businesses, Kenny founded The Blue Collar Success Group® to provide service business owners, technicians, and leaders with the tools, training, and mindset to achieve both professional and personal freedom. He saw what the industry was missing — ethical, heart-centered guidance and real-world strategies — and built a community that empowers people to grow beyond their limits.
Today, Kenny is recognized as a leading authority on leadership, success, and personal development. He’s been featured on ABC, NBC, CBS, FOX, and in USA Today, and was named one of America’s Premier Experts. He is the author of several influential books, including Blue Collar Success Laws, In-Home Sales Acceleration, and The Six Dimensions of C.H.A.N.G.E. 2.0, each offering actionable tools for creating lasting transformation.
Whether he’s speaking from a stage, leading workshops, or coaching one-on-one, Kenny’s energy, humor, and authenticity inspire people to unlock their potential and build lives they truly love.
Through The Blue Collar Success Group®, Kenny continues his life’s work — guiding the trades community to grow their businesses, strengthen their leadership, and create success that lasts well beyond the bottom line.
Chris’ journey in the home services trades began at age 16 as an apprentice electrician, and in just eight months, was promoted to lead technician. It was the tipping point for what would be his vast resume as a successful owner, supervisor, and business coach.
In 2002, Chris went on to join a residential electrical company in Atlanta and was quickly promoted to supervisor, responsible for 18 trucks and producing more than million in revenue. He then moved to Sarasota, Fla., in 2008, serving as a business coach for a large electrical company helping franchisees achieve success, winning the “Million Dollar Award” he won in Georgia for producing 1. million in revenue.
From 2010 to 2012, Chris coached various plumbing, electrical, and HVAC businesses for the franchisor and eventually oversaw the coaching team for more than 90 locations nationwide. He later took ownership of an electrical business and grew it from 10 trucks to 60, five locations, and 18 million in revenue—all within four years. He sold his shares in early 2018 to join The Blue Collar Success Group®.
Now serving as company President, Chris applies his deep expertise across all aspects of the in-home services industry—pricing, planning, budgeting, marketing, recruiting, training, and more. His hands on experience and strategic vision have empowered countless members to turn their businesses into powerful revenue generating operations.
Jeremy is masterful at creating systems that produce immediate results and was one of the creators of what’s known as “call-by-call” management. He found his passion for helping businesses – managers to everyone in between – achieve personal and professional growth after speaking at a Blue Collar Success Group event in 2018.
Jeremy forged an in-home services career in 2003 and, in two years, became one of the youngest top-producing high-ticket salespeople in the country. He’s held nearly every high-level role, including sales manager to general manager, in an in-home services company. Jeremy has been instrumental for the growth of franchises and start-up business, in addition to adding millions in revenue to existing privately held companies.
James is an accomplished business operator with over 24 years of experience in the home services industry. With a passion for coaching and developing others, James has been successful in growing multiple businesses over the course of his impressive career.
James’s wealth of experience in the trades includes overseeing HVAC, plumbing, and electrical operations in the capacity of operations manager, general manager, and business owner. He has achieved many professional goals, such as starting a new HVAC division from scratch in under two years and working his way up to General Manager of a sizable $20M three-trade company. NATE certified in AC as well as gas heat, James also holds a National Master Mechanical certification through the ICC.
His ability to lead, coach, and develop others, however, is perhaps James’s greatest talent. A natural, engaging leader, James has extensive experience in training in both individual and group settings, and is most proud of his ability to develop leadership skills and structure within an organization. He has a proven gift for putting the right people in the right positions to win
When not working hard to bring out the best in others, James and his wife enjoy traveling and visiting with their grandson and three grown children. As Colorado residents, the Casterlines take full advantage of their beautiful surroundings to go camping and off-roading in their Jeep.
Megan is a seasoned marketing expert with over two decades of experience specializing in the home service industry. With a wealth of knowledge gained through owning her agency, Driven Local, and serving as a Fractional CMO for prominent HVAC, Plumbing, and Electrical companies across North America, Megan brings unparalleled insight into the home services marketing landscape.
Megan’s journey is driven by a profound passion for empowering businesses to thrive in the ever-evolving marketing realm. Her foray into the nonprofit sector, founding an organization encouraging young individuals to pursue trade careers, is a testament to her commitment. Megan’s dedication to bridging the gap between traditional craftsmanship and modern marketing strategies inspires businesses to navigate this dynamic space.
Now, Megan is thrilled to introduce HSMH to the Blue Collar Success Group of members. This platform is designed to propel your business to new heights. Whether you’re looking to enhance your online presence, optimize digital campaigns, or explore innovative marketing avenues, Megan’s expertise and unwavering enthusiasm for growth-driven strategies are here to support you every step of the way.
When she’s not revolutionizing the marketing game, Megan enjoys the serenity of Colorado, where she lives with her two teenagers and crazy cattle dog.
Nancy is a trailblazing marketer with a passion for propelling businesses in the home service industry to new heights! With a rich background as a veteran in the field, Nancy has honed her expertise to become a trusted authority on all things marketing for the trades. Drawing from years of hands-on experience, Nancy is dedicated to sharing her wealth of knowledge with entrepreneurs and professionals alike. Whether you’re just starting out or looking to amplify your established brand, Nancy offers a comprehensive array of services tailored to your unique needs.
From crafting winning marketing strategies to sharing coveted trade secrets, Nancy is committed to empowering the BCSG members, every step of the way. Through personalized coaching and training sessions, she provides invaluable insights and actionable advice to help you achieve your business goals with confidence.
Whether you’re seeking to grow your market share, optimize your lead generation efforts, or simply gain a fresh perspective on marketing for your home service company, Nancy O’Hare-Zika is your trusted partner for success!
Your central hub for everything you need to grow your business and your team. Inside the Vault, you’ll find:
Easily manage your Blue Collar Success Group® membership in one place. From your account, you can:
To receive your member discount on trainings and Acceleration Days® Workshop, log in here!
Our Iron-Clad Commitment for Classes from The Blue Collar Selling System® or Blue Collar Business System™ Participants
At The Blue Collar Success Group®, we stand behind the quality and effectiveness of our training with these unbeatable guarantees:
These guarantees are honored when participants actively engage in our training and implement the taught strategies and systems within The Blue Collar Selling System® and Blue Collar Business System™. Must be able to supply KPIs before and after to validate metrics from your CRM.
The Blue Collar Commitment™ reflects our absolute confidence in the transformative power of our training programs. When home service professionals fully engage with our proven systems, remarkable results aren’t just possible, they’re guaranteed.
